Consumer Research Experience
Our main area of expertise lies in understanding consumer behaviour, attitudes, motivations and preferences, as an aid to successful product and brand development.
We have worked on a wide variety of brands, product categories and services, including:
- PERSONAL CARE: Fragrances, Toiletries, Skin & Hair Care, Personal Hygiene, Dental Care, Deodorants and Body Sprays, Soaps, Shower and Bath Products.
- HOUSEHOLD PRODUCTS: Air Fresheners and Room Fragrances, Laundry Detergents and Fabric Softeners, Household Cleaners and Disinfectants.
- FOOD & DRINK: Alcoholic and Non-Alcoholic Drinks, Teas, Milk, Packaged, Canned & Frozen Food.
- CONSUMER DURABLES & EQUIPMENT: Audio Visual & Hi-Fi Equipment, Cars, Kitchens & Kitchen Equipment, Showers & Bathroom Fittings.
- SERVICES: Insurance, Shopping, Rail Travel